ARPU
Average Revenue Per User
A metric used by investors and analysts to measure the financial performance of a wireless carrier company.
ARPU is the average amount of revenue a company collects from each user per month. Companies often try to boost this number by selling extra services.
Last updated Jul 28, 2019 by Rich Brome
Editor in Chief Rich became fascinated with cell phones in 1999, creating mobile web sites for phones with tiny black-and-white displays and obsessing over new phone models. Realizing a need for better info about phones, he started Phone Scoop in 2001, and has been helming the site ever since. Rich has spent two decades researching and covering every detail of the phone industry, traveling the world to tour factories, interview CEOs, and get every last spec and photo Phone Scoop readers have come to expect. As an industry veteran, Rich is a respected voice on phone technology of the past, present, and future.
